Can rules modify the price displayed in the node?
I'm just getting to grips with Drupal Commerce and rules. I've successfully implemented some rules to apply user and product based discounts to the price before it goes in the cart, but I'd like to be able to display this discounted price beforehand.
I.e. Product 1: List Price $2000. Your Price $1500.
'Your Price' would be calculated using rules I already have - I just need to know if it's possible to show this price on the page.
Any help is much appreciated.