Welcome to our second installment in the Commerce Kickstart Tip series! This tip will show you how to work with the built-in tools for creating a faceted catalog and search result page. In short, this tip will help you understand Kickstart so your customers can start to benefit from better catalog pages.

The average online store has a massive problem: a catalog of products and no good way to help the customer find the right thing for the right price. The internet has solved many of it’s organization problems with just plain old text search. The problem with simple text search is that it lacks any understanding of your products, the prices, or even if they are meant for a specific gender or require additional shipping. Kickstart comes with a great solution built in using the Search API that can leverage apachesolr and other kinds of backends.

As always, we have a quick demonstration screencast after the break!