Svijet-medija e-commerce shop selling consumer electronic in city of Zagreb, Croatia. The webshop is heavily dependent on 3rd party ERP system for managing products and product pricing. The webshop does not use the node content type for display rather we have created custom entities and we use them to display products. The project is developed and maintained in-house. There was only one developer working on the project. The first prototype took 3 months to build.